I was looking at data yesterday, and I came across this interesting info from the RWA Romance Reader survey. The top ten tropes that readers love are: (1) friends to lovers ; (2) soul mate/fate; (3) second chance at love; (4) secret romance; (5) first love; (6) strong hero/heroine; (7) reunited lovers; (8) love triangle; (9) sexy billionaire/millionaire; (10) sassy heroine We also know that some demographics go with this, for example, mature readers like the “second chance at love” trope, while younger readers prefer “first love.” (This seems natural and obvious, doesn’t it?) So, it occurred to me that, in a subgenre that attracts a particular demographic (for example, romantic suspense and historical tend toward the more mature readership), we could stick with the tropes that this demographic favors OR, we could consciously focus on the tropes that the other demo looks for, thereby cultivating that ...
READ. REVIEW. REPEAT.