Just came out of Sales Conference, a full two days of talking about our books, our authors, our PR/marketing plans, our cover designs and looking at lots of data As I think about the data, it reminds me of conversations I’ve had lately with authors, both Sourcebooks' authors and many others I meet at conferences, along the lines of “you are not your reader.” Now, it’s probably obvious that authors are also voracious readers. But authors are not necessarily the demographic of their readership. So here’s a quiz, and as I look at your posts and answers (feel free to pose questions too) today, I’m going to share some of the data I have about who the romance reader is, and what I know about her (yes, she’s predominantly a “she”). PLEASE ALSO POSE QUESTIONS—I THINK THIS IS A REALLY USEFUL CONVERSATION FOR AUTHORS TO HAVE, AND QUESTIONS ARE AS IMPORTANT AS ANSWERS SOMETIMES. 1 (Yes or NO) Do you think you and your core readership match in: ...
READ. REVIEW. REPEAT.